EASTON — Downtown Easton shops and restaurants could get a Christmas boost via a new Shop Sundays Holiday Raffle event and shop local gift card program launching on Sunday.
The program is engineered by the Easton Economic Development Corp. It begins on Dec. 6 and will continue each Sunday until Christmas.
Shoppers who support local retailers and restaurants in downtown Easton can enter raffles to win gift cards that can be used at local businesses. The new Downtown Easton Cards are redeemable at participating independently owned businesses.
“Downtown businesses typically expand their shopping hours during the holiday season,” Downtown Development Director Jeff Lankford said in a statement. “We wanted to create a campaign that promotes the merchants that are putting in extra hours to offer safe and unique holiday shopping experiences, and reward shoppers for supporting our Easton retailers and restaurants.”
The program aims to help local businesses and promote small-town shopping in Easton’s historic downtown area.
Shoppers will earn a raffle ticket for every $10 they spend downtown at participating local businesses the next three Sundays before Christmas.
The EEDC will pick raffle ticket winners each Wednesday in the lead up to Christmas and announce winners on its website — www.EastonEDC.com.
Participating businesses and restaurants will post Shop Sundays Holiday Raffle Posters in their windows.